Wednesday, October 29, 2014

Market your support centre value – perception is your reality!

Of course they talk about you. What ‘they’ say is actually up to you. 

The dread starts the moment you dial the number.  Like a deer caught in headlights, you know it’s coming but you can’t stop it…“Your call is important to us…”  Who doesn’t roll their eyes at that one?  Every customer interaction creates, confirms, or changes customer perception. 

Get it wrong and the relationship with support feels broken, if not downright schizophrenic.  Find out the practical side of letting the right people know how valuable you are here!

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